ARC Webinar Recap: Modern Airline Retailing with Offers and Orders
Airline retailing is undergoing one of the most significant transformations in decades. The shift from traditional ticketing and PNR-based systems to a modern offers and orders model is reshaping how airlines, travel agencies and travelers interact. This new framework aims to make buying travel as seamless and intuitive as retail shopping online, offering more flexibility, transparency and personalization for everyone involved.
While this evolution will take time, the air travel industry is already moving toward a hybrid world where both tickets and orders coexist. The change is not about replacing established systems overnight, but rather about creating a path that allows airlines and agencies to transition at their own pace while maintaining operational stability.
In a recent webinar, ARC experts discussed offers and orders, their benefits to the distribution ecosystem, and how ARC is leveraging its core strengths to enable the settlement of these modern transactions and encourage collaboration throughout the industry. They answered audience questions to provide clarity on what is changing with offers and orders and how travel sellers can adapt.
Watch the video below or use the timestamps to navigate throughout the presentation.
- 1:15 - Modern airline retailing vision and future
- 9:48 - ARC's transition to offers and orders; understanding offers
- 11:35 - How ARC supports offers
- 18:47 - Understanding orders, including audience Q&A
- 41:15 - Who benefits from orders
- 45:07 - ARC's orders vision
- 54:30 - Questions for organizational leaders to consider regarding offers and orders
Visit ARC’s offers and orders webpage for more information about how ARC is leading the transition to offers and orders and view our on-demand webinars for additional resources.