Episode 12 of the ARC TravelConnect Virtual Series features Ella Schreiber, vice president of fintech and data at Hopper. In the episode, Schreiber talks about the impact of COVID-19 on Hopper’s business and how their new fintech products aim to capture more data to help travel companies while giving travelers more flexibility.
Use the links to skip ahead to specific parts of their discussion or watch the full video below.
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1:19 – Schreiber describes how COVID-19 changed the supplier and consumer environment, including the steep drop in demand, change in traveler behavior, and the need for new forecasting data.
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4:40 – Hopper’s decision to include customer intent in their product offerings, which helped lead to the development of complementary fintech features that now encompass around 70% of Hopper’s overall business.
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6:26 – Details on the value proposition of Hopper’s fintech portfolio, as well as changing the perception of Hopper as a travel company to a data company that specializes in travel as it continues to evolve.
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8:27 – Schreiber talks about how Hopper can offer leading fintech products like Price Freeze, Disruption Protection and Flexible Dates Plan before describing Hopper’s goal to add more monetary value at the planning stage versus after travelers have booked.
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12:48 – Hopper’s latest fintech offering, Hopper Cloud, enables travel companies to offer more content within their individual websites.
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15:56 – The impact COVID-19 had in accelerating Hopper’s adaptability to new trends in traveler behavior.
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17:58 – Details on Hopper’s new fundraising round with Capital One and other opportunities for Hopper as recovery continues to happen across the travel industry.
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20:17 – Schreiber concludes the talk with what she’s looking forward to most as travel picks up and the trends she’s watching, particularly with corporate travel.